Sustainability

 

At Viren, we embrace the philosophy of doing less better. Our product choices are meticulously considered, and our ranges intentionally kept smaller to avoid contributing to wasteful production. This commitment ensures that each item we offer is thoughtfully crafted, embodying our dedication to quality, sustainability, and ethical practices.

 

 

 

 We prioritize ethical and sustainable practices in crafting our women's activewear. Our commitment to limiting environmental harms is reflected in our meticulous material sourcing and testing, aimed at protecting the planet and ensuring durability. We produce in limited quantities to prevent waste and minimize our carbon footprint.
 
We take pride in our dedication to fair trade and pay standards. Our partnerships with top factories include regular audits, guaranteeing that everyone involved is paid fairly and enjoys good working conditions—non-negotiable principles we uphold.
 
While our activewear may cost more to manufacture than high-street brands, we absorb a significant portion of that cost. This investment ensures our customers receive superior quality, stylish clothing that prioritizes health by avoiding harmful toxins. Where we can we use recycled materials in our ranges.  Our product packaging is made from 100% FSC™ Certified paper and are curbside recyclable. Choosing Viren means choosing peace of mind—knowing that you, our suppliers, our customers, and the planet are all cared for.
 
We acknowledge sustainable activewear comes at a higher price, but we firmly believe it's a small investment compared to the long-term damage caused by lower quality, irresponsibly manufactured, and environmentally damaging products. As a startup, we are committed to doing things differently, learning from our mistakes, and continuously improving. Transparency is at the core of our journey, and we invite you to join us in making a positive your health and fitness and reducing your impact on the world.